The evolving role of the public communicator after COVID-19
Doug gives us four “lessons learned” that can help pave the way forward for public communicators.
How to write web content with keyword intent in mind
Les Patterson, our fave website guru, gives us some direction to write web content while keeping keyword intent in mind.
Logo Redesigns: Before & After (Part 2)
More before and after logo designs we loved creating.
Logo Redesigns: Before & After (Part 1)
Logo redesign. Brand identity refresh. There are many ways to freshen up an organization’s logo when it’s needed. We love helping our clients find what’s right for them. We provide our redesigns based on thoughtful marketing and a targeted strategy.
Two reasons your business might not need TikTok
Think your business should be on TikTok? Sarah gives us two reasons why you might not need to be.
Rebranding your company – Step 5: Brand Implementation
Once you have a strategic, encompassing, relevant and stunning brand, it’s time to announce, integrate and celebrate it.
Rebranding your company – Step 4: Brand Development
Drawing on all your brand discovery work to-date, it’s time to put a face on your brand through logo concept brainstorming, development & refinement.
Rebranding your company – Step 3: Brand Framework
An important part of a rebranding is the analysis of findings into a strong strategic guide: the brand framework.