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Guelph Public Library Rebranding and Community Engagement Program A match made in heaven started when our team was engaged by the Guelph Public Library to lead a fulsome brand audit, best practices analysis and community dialogue to inform the creation of a bold, exciting new brand. The end deliverable resulted in no less than a… Read Full Article »

Foundation of Guelph General Hospital Marketing Guelph’s most successful capital fundraising campaign Since 1987, the Guelph community has donated more than $80 million through the Foundation of Guelph General Hospital to help heal, comfort and care for patients. We have had the privilege of walking alongside the Hospital nearly the entire time – our work… Read Full Article »

Lake Simcoe Region Conservation Authority Communications Audit and Strategy In late 2018, we completed an in-depth review and analysis of Lake Simcoe Region Conservation Authority’s communications, strategies and engagement efforts. Beyond “materials”, this also included an audit of the current website, a high-level review of all social media channels, media analysis, and interviews with staff… Read Full Article »

CASE STUDY: The Letter M created a five-year communications plan that included resource and staffing recommendations. We also partnered with the City of Oshawa on a 2018 municipal election brand and communications plan, and a visual identity for the TeachingCity collaboration between the City and its education and research partners.

CASE STUDY: The Letter M worked with the Guelph Wish Fund to update their brand to be vibrant, hopeful and memorable; and, develop a focused, impactful communications strategy to bring their message and stories to the community.

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