Author: Stacey McCarthy

For success in marketing and communications, some things are better managed by an in-house marketing team, rather than with an agency. Learn what and why…

Have you ever had to communicate something unpleasant? Stacey suggests some tips to help it go a bit smoother.

Bold. Modern. Boxy. Open. Friendly. Abstract. Line-y. What do those words mean when it comes to design?

During our strategic planning work at The Letter M we’ve conducted hundreds of phone interviews with contacts here and around the world. Stacey is happy to pass on some hard-learned advice.

The 10 words Stacey finds to be “faddy” catch words and possibly so overused, they may be falling flat.

Why should I hire an agency for design work when I can do it in-house? Stacey answers this question.

Most women have wardrobe staples like a little black dress. Here are the staples that form the basis of concerted marketing.

Stakeholder engagement is an important information-gathering tactic in the development of branding and marketing strategies.

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